Kooki Wanna Be: Branding & Packaging Design

Challenge

Create a unique identity and selling line for Kooki Wanna Be’s world, the objective was to communicate this thoughtfully curated selection of brands and hassle-free shopping for children.

Idea

We crafted a logo that communicates the magic and wonder of childhood, featuring a bee and a playful font creating the perfect balance of friendliness and dynamism. Complimenting this visual identity, we came up with a tagline encapsulating the brand essence, emphasizing Kooki Wanna Be as the go to for toys for both girls and boys. Our creative efforts extended further with animated announcements and engaging playful packaging designs, adding an element of fun for the kids.