Kevork Khatcherian: Branding & Social Media

Challenge

Driven by an unwavering passion for diamonds, Kevork Khatcherian set their sights on success in the highly competitive Gulf countries. With this vision in mind, they sought our expertise to create a brand identity that would radiate with distinction. Our challenge was to strategically develop a brand that not only captures the essence of Kevork’s exceptional standards of expertise but also evokes a deep sense of connection and admiration.

Idea

In pursuit of creating a brand that transcends beyond mere logos and visual identities, our approach aimed to forge a significant emotional connection with the target audience. By balancing aesthetics and emotional appeal, we meticulously created the World of Kevork Khatcherian. Our journey commenced with the creation of Kevork's visual identity, deliberately curating a color palette that radiates sophistication and luxury, followed by the making of key visuals that embodied the brand's distinct personality. This visual manifestation served as the laying foundation for the brand's captivating narrative. With utmost care and artistry, we delved into the creation of Kevork's brand story encapsulating the very essence and unparalleled expertise of the brand. With the brand's identity established, we then ventured into the realm of digital presence with an immersive website and a social media strategy that effectively communicates the brand's captivating narrative and visuals.