Al Mandaloun : Group Offices Branding

Challenge

Al Mandaloun Group is the holding company of all of Al Mandaloun’s outlets. The Challenge was to brand their offices in a way that reflects their values, hospitality, and creativity. We were asked to design the offices with architectural twists, giving every division its special design aspect and unique feeling, without straying from the single comprehensive identity.

Idea

The idea was to go for a modern, urban design with industrial hints and bright color accents. We were inspired from the streets, and drew a lot of our inspiration from road signals. We numbered the doors with big bold numbers, used typography to guide visitors, and created a consistent industrial, but elegant feel throughout the offices.